Jason Levin

“You are an example of a company and a product that's going to get an inflection point because agents are going to become your users. Because agents don't get in their mind about being funny or not funny. They don't overthink. They just go straight to the tokens and YOLO something out. I think working with an agent as a user, especially in marketing, just reduces the friction across so many things. It helps you climb Cringe Mountain in a way that's very hard to do as a human.”

“I started Memelord and we could get into this. I started just as a newsletter for $6.90 per month, sending you the newest memes and then I sent you to a Google Slides deck because I didn't know how to code. That's really the evolution of Memelord was from that. It's the same thesis of you just want to be on the current trends and remix them for your brand. The future, know UX is the best UX. Good news for Sam over here is he could use it from any agent now.”

“Let your marketers cook. You have no idea what they're capable of. Either let them cook and let them market their stuff or watch them leave your company. Obviously, I'm biased here, but the last company I was at, they didn't let me cook, and that's why I quit. And then I raised money and built my own company. And you're going to see a lot of that. And I think a lot of marketers and non-technical people are in a revenge mode right now, and they want to cook. So either let them cook and let them market their stuff, or watch them leave your company.”

“So I built that using Chat GPT and a Raspberry Pi. The keyboard is in the other room, otherwise I'd get it, but we got the Raspberry Pi here, the whole hookup. I've never built hardware before in my life. I've always wanted to, but besides the robotics kit when I was a kid, it just is a mini keyboard for $10. When I press Enter, it's essentially a keylogger. So I can lie in bed, write down an idea, press Enter. It sends an API request to Zapier, because again, I don't know how to code.”

“I would recommend any startup, like there's no excuse anymore. Why do you have a PDF download? Build a tool. It takes actually less time to build a tool nowadays and nothing wrong with PDF downloads. Obviously, we do that occasionally, but it's very easy to just build a tool now and think about what weird tools they are, and then put them at the bottom of your site where people can try out different tools and weird galleries and even games. We've started screwing around making minigames. These are now just as easy to do as write an e-book, which is, if you're trying to collect more leads or e-mails for your newsletter, your business, etc., there's nothing better than building a mini tool that solves the first problem that gets people into the bigger problem that your actual company solves.”

“I'm mean, not going to lie. I'm like, AI is my slave. Like, not fronting here is like being mean to your AI. I don't know why people say thank you, it's a robot. And it performs better under pressure unlike men. But this is what I mean of the random. But like, yeah, I would say like, kind of like push your AI to like be more unhinged. Like, it's okay to curse. Like give it like, like AI is kind of like, you know, somebody on their first day of the job where they're like, they don't really know you.”

“So I just built it on Bubble and I grew it to 100KR on Bubble without hiring engineers. This is what it looked like, guys. So like you have no idea just the amount of workflows like like it would be easier to like figure out Atlantis than like look at like 395 workflows just on the editor, right? And you know I was able to grow this just out of pure obsession and like a love of it. I can't code and never have and can publish a skill that other people can download and just plug into their sentient lobster that makes weird memes.”

“you are an example of a company and a product that's going to get an inflection point because agents are going to become your users because agents don't get in their mind about being funny or not funny. They don't overthink. They just go straight to the tokens and yolo something out. And I think working with an agent as a user, especially in marketing, just like reduces the friction across so many like it helps you climb cringe mountain in a way that's very hard to do as a human.”

“And a story I've been meaning to share, I was on the phone with our lead investor, Sam Lesson. this guy wrote us a check for $1.5 million and tells me, I don't really want to use your software anymore. It's nothing personal. I just don't want to use anybody's software. And I was like, thanks [ __ ] Well, good news. Here's our API. It's now out. And um you know, the team is using it in their open claw, right? And that's just like the future that we're going in is like nobody wants to press buttons anymore, even if they're beautiful.”

“I have a rule in Meme Lord that every marketer has to vibe code. And so what does this create is weird stuff. So, let me just show you here is we have uh a free tools section. It's just melord.com/tools. These are completely free and they are lead magnets for the business and we just come up with weird stuff and these have gotten us literal hundreds of thousands of emails all around the world. We were actually going viral in Turkey of all places for this filter because some kid in Turkey made a Tik Tok about our bust down filter that makes you, you know, have this uh filter, right?”

“let your marketers cook. You have no idea like what they're capable of. And, you know, obviously I'm biased here, but the last company I was at, they didn't let me cook. And that's why I quit. And then I raised money and built my own company. And um you're going to see a lot of that. And I think a lot of marketers and nontechnical people are in a in a revenge mode right now. And uh they want to cook. So either let them cook and let them market their stuff or watch them leave your company.”

“There was a problem which is I have a wife and I don't want to wake her. And finally I realized I was like, "Okay, what if I just had a keyboard but no screen, right?" And so I built that uh using chatbt and a Raspberry Pi. The keyboard is in the other room, otherwise I'd get it, but we got the Raspberry Pi here, the whole hookup. And I've never built hardware before in my life. I've always wanted to, but I mean, you know, besides the robotics kit when I was a kid. Um, it just is a mini keyboard for $10. It, uh, when I press enter, it's essentially a key logger. Uh, so I could lie in bed, write down an idea, press enter, it sends an API request to Zapier.”

“I'm a ADHD meme lord and I'll just like drop my phone like on a co cardboard box in the middle of our apartment, right? And I kind of think like inhome cameras are good enough now that it could probably just use AI to just like see where I leave things. And so that's another thing that I'm just going to like try to hack on soon of like ask chatpt how to do it. And like I mean I'm not trying to build like a home security company. Like I just am one dude who just like loses his keys a lot and I'm going to try to like fix that problem for myself.”

“memes are not slop. They are the opposite of slop. Slop has no context. Memes have context, right? Memes are the most information dense form of communication, right? Another Elon quote is like they are hyper contextual. And so, um, yeah, AI could just spit out slot, but that's not what we try to do here. We try to let humans express themselves and be funny in different ways.”

“be mean to your AI. I don't know why people say thank you. It's a robot. Um, and it performs better under pressure unlike men. But see, this is what I mean of the random. Uh, but like yeah, I would say like kind of like uh push your AI to like be more unhinged. Like it's okay to curse. Like give it like like AI is kind of like um you know somebody on their first day of the job where they're like they don't really know you and they're like scared to say something or like you're on a first date. It's like you got to get comfortable.”