LAUNCH PRODUCTS

“This episode touches on the tension between what I say matters and how I actually live, learning to lead through example. It is about closing the gap between the person I want to be and the man I actually am in the quiet moments. It’s a conversation about growth, patience, and perspective along the way.”

“Over the years, as I've gotten older, I have found that my stomach has become more sensitive. I used to pride myself in having a stomach of steel, where I could put anything into it, and it would digest it. As I'm getting older, my gut just doesn't function like it once did, and I'm finding that my body just prefers Whey Protein Isolate much better than traditional concentrate.”

“We are re-branding flight to be called pre. And there's a reason behind it. So we're bringing back our strength products in a meaningful way. We'll be launching them in June of 2026 and it's a collection. Three products: pre, pump and post. It’s a gritty look and feel, really fits the strength vibe that we're going for.”

“This energy drink wouldn't be something that we focused distribution on our website and or Amazon. This would be mass scale retail. If you try to get into way too many doors, way too fast, and your velocity isn't there—meaning your sell-through, how fast and how many units you are moving—those retail partners will drop you, and that makes success in the future very challenging.”

“I am learning to enjoy training without a finish line in front of me, and trying to hold life with a little more gratitude and a little less seriousness. I say no to a lot of things outside of work and home so I can stay focused and be present and have the energy and bandwidth for the team and my family.”